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Campaign Buyer

AdSpy review

Searchable archive of Facebook and Instagram ads with deep filters.

By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Updated 8 September 2026.

Our verdict

AdSpy is the pick if you research Facebook and Instagram ads seriously and want to search by page, offer, affiliate network or landing page.

When the job is to reverse-engineer what is working on Facebook and Instagram, AdSpy has the deepest archive and the sharpest filters. You can drill in by page, ad copy, reactions, country, offer id and even landing-page technology, which is exactly how an affiliate or dropshipper finds a proven angle before spending on it. Nothing else here matches its Meta depth.

The pricing is simple and flat at $149/mo, with no per-seat math to worry about.

Know its edges. It covers Facebook and Instagram only, so native buyers need Anstrex instead. At $149/mo it is only worth it if competitor research is a weekly habit, not an occasional look. And it is a database, not a workflow: it helps you find ads, not organize them into swipe files or briefs your team can build from. For that, Foreplay is the better tool. AdSpy ranks first here for pure Meta intelligence, which is what most paid-social affiliates actually need.

Pros and cons

What works

  • The deepest Meta and Instagram ad archive, with granular filters
  • Filter by advertiser, offer id, affiliate network and landing-page tech
  • Flat $149/mo with no per-seat surprises

What to watch

  • Facebook and Instagram only; it is not a native spy tool
  • At $149/mo it only pays off if you use it weekly
  • It is a searchable database, not a creative-workflow tool

What buyers keep saying

What users actually say about AdSpy

Research: unverified

free library first, then pay

Many Meta buyers start with the free Meta Ad Library and only pay for AdSpy-class filtering once competitor research becomes a recurring workflow.

“what facebook ads spy tool do people actually use, ad library is clunky and limited”

r/AskMarketing Reddit: what facebook ads spy tool do people actually use, ad librar...

one of several Meta spy options

AdSpy is valued for deeper Facebook and Instagram filtering but sits in a crowded field, and buyers warn that spy-tool roundups are often affiliate-driven.

“Whats the best tool to find winning competitor Ads? BigSpy vs AdSpy vs Minea”

r/FacebookAds Reddit: Whats the best tool to find winning competitor Ads? BigSpy v...

The receipts

We read the threads before we ranked. Here is where the sentiment above comes from, at links you can open.

“what facebook ads spy tool do people actually use, ad library is clunky and limited”

r/AskMarketing Reddit: what facebook ads spy tool do people actually use, ad librar...

“Whats the best tool to find winning competitor Ads? BigSpy vs AdSpy vs Minea”

r/FacebookAds Reddit: Whats the best tool to find winning competitor Ads? BigSpy v...

Pricing

Plans from $149/mo.

$149/mo flat. 210M+ ads across 225 countries and 30M+ advertisers. Facebook and Instagram only.

Pricing verified against the vendor on 2026-09-08. Prices go stale. Check the vendor before you buy.

Changelog

  • 8 September 2026. First published. Verified pricing and features against the vendor and ranked AdSpy in its category.

FAQ

Frequently asked questions

How much does AdSpy cost?
$149/mo flat. 210M+ ads across 225 countries and 30M+ advertisers. Facebook and Instagram only.
Who is AdSpy best for?
AdSpy is the pick if you research Facebook and Instagram ads seriously and want to search by page, offer, affiliate network or landing page.

Sources

Sources

2 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.

  1. [a1] what facebook ads spy tool do people actually use, ad library is clunky and limited · Reddit, 8 Jan 2026
  2. [a2] Whats the best tool to find winning competitor Ads? BigSpy vs AdSpy vs Minea · Reddit, 15 Aug 2025

Ready to try AdSpy?

AdSpy is the pick if you research Facebook and Instagram ads seriously and want to search by page, offer, affiliate network or landing page.

Related reading

Dana Rourke

Written by

Dana Rourke

Lead reviewer

Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: setting up each tool on a live campaign, checking its reported numbers against the ad platform and against a second tracker, then writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.

Last checked 2026-09-08